Local organizations that help to bring tourism to Huntsville can apply for Hotel Occupancy Tax (HOT) funds for 2021-22 beginning Thursday, September 1. Applicants can apply for funds from the Huntsville Arts Commission or the Tourism Advisory Board.
Each year, Huntsville City Council approves an amount of HOT Funds to be allocated to outside organizations. Individual organizations are then awarded an amount by the Tourism Advisory Board or Huntsville Arts Commission based on scoring criteria. The organizations are scored based on their ability to directly enhance and promote tourism and that fits in at least one of the seven categories shown below.